Committee OKs WesBanco signs on iconic downtown Youngstown building
File photo CHANGE COMING — Workers take down letters spelling out Home Savings on the west-facing side of the iconic downtown Youngstown building in July 2020 and later replaced it with signage for Premier Bank. A Youngstown board on Tuesday approved new signs for the financial institution’s new owners, WesBanco.
YOUNGSTOWN — With WesBanco Inc.’s acquisition of Premier Financial Corp., the former Home Savings and Loan Co.’s iconic downtown Youngstown tower will undergo its second major change in five years.
The city’s design review committee on Tuesday approved a request from WesBanco to take down the Premier Bank logo and name signs on the tower — which went up in 2020 after a merger with Home Savings — and permit the installation of illuminating signs with the new bank logo and name.
The work will start shortly after May 19, said Jeff Prymas, vice president of Gardner Signs in Troy, Mich., the same company that took down the Home Savings signs and installed Premier signs five years ago.
“They want to keep with the continued tradition of branding this iconic building,” Prymas told the committee Tuesday.
While the committee approved the tower signs, it postponed a vote on WesBanco’s request to change the entrance sign. Committee members said they didn’t want the proposed WesBanco entrance sign to be illuminated, and some questioned the need for the company’s logo there.
Prymas said WesBanco would probably not have an issue with not lighting the entrance sign, but the logo is “important to their branding.”
The committee backed the plan to change the logos on the high-rise tower at the 275 W. Federal St. building.
WesBanco, based in Wheeling, completed its acquisition on March 3 of Premier Financial Corp.
WesBanco now serves customers through more than 250 financial centers and loan production offices in eight states.
Premier financial centers will continue operating under the Premier Bank name until mid-May.





